by Charlie | Oct 5, 2020 | General
Adults born between 1981 and 1994, also known as Millennials, are the target demographic for most marketers today. Contrary to what some people think, getting direct mail is popular with Millennials. These are people used to digital communication, but research has...
by Charlie | Sep 7, 2020 | Our Services
In an increasingly digital age, less and less mail is getting sent the old- fashioned way. The days of pen pals have given way to emails and text messages. People are increasingly sending electronic greeting cards instead of physical cards. Bills for various services...
by Charlie | Aug 3, 2020 | General
Advertisement campaigns are futile if reachability is not sufficient. Every advertising campaign aims to reach the masses and persuade the leads and convert them into customers. If you’re planning to launch a direct mail campaign via postcards, this article can...
by Charlie | Jul 3, 2020 | Our Services
The lead conversion rate with direct mail advertising is much higher than the other digital marketing methods. Businesses should take the time to design materials that attract a customer’s eye and trigger them to respond. Here are some secret tips for direct...
by Charlie | Jun 1, 2020 | Our Services
Nothing in this world is perfect. There is light & darkness, happiness & sadness—and direct mail is not any different. While direct mail is easily one of the most common forms of marketing with a ton of advantages, it also lags in some sectors compared to...
