Your Guide to A/B Testing Direct Mail Client

Your Guide to A/B Testing Direct Mail Client

A/B Testing Can Show You Powerful Results Customers are the key players in building a brand name and equity. Hence, it becomes crucial to maintain the customer base while attracting new clients. Among marketing techniques, direct mailing to clients has been the most...
How to Save Time With Your EDDM Marketing Campaign

How to Save Time With Your EDDM Marketing Campaign

Time Saving Tips for Every Door Direct Marketing Campaigns EDDM Every door direct mail or EDDM has become a very effective and affordable form of targeted advertising. EDDM means blanket coverage of the area that you’re targeting, not picking and choosing...
Direct Marketing – Is It For You?

Direct Marketing – Is It For You?

Identifying the Benefits and Limitations of Direct Mail Marketing Direct mail marketing is an efficient use of mailers such as postcards, letters, or brochures to keep existing customers, gain new customers, and generate leads. Direct mail is mainly about conveying...
How to Time Your Direct Mail Campaigns

How to Time Your Direct Mail Campaigns

Timing your Direct Mail Campaign Direct mail campaigns allow marketers in businesses to send promotional content and information to past and potential customers. Promotional content may include newsletters, brochures, catalogs, postcards, as well as newsletters....