Why You Need to Give Direct Mail Marketing a Shot

Why You Need to Give Direct Mail Marketing a Shot

Marketing is the ultimate mantra for the success of any business. Be it in physical or digital versions; there are always nuances to think about before deciding on the type of marketing techniques for your product or service. With changing times, people often wonder...
Your Guide to A/B Testing Direct Mail Client

Your Guide to A/B Testing Direct Mail Client

A/B Testing Can Show You Powerful Results Customers are the key players in building a brand name and equity. Hence, it becomes crucial to maintain the customer base while attracting new clients. Among marketing techniques, direct mailing to clients has been the most...
How to Save Time With Your EDDM Marketing Campaign

How to Save Time With Your EDDM Marketing Campaign

Time Saving Tips for Every Door Direct Marketing Campaigns EDDM Every door direct mail or EDDM has become a very effective and affordable form of targeted advertising. EDDM means blanket coverage of the area that you’re targeting, not picking and choosing...
Why You Need Multiple Marketing Channels

Why You Need Multiple Marketing Channels

Reasons Why Businesses Should Have Embraced Multi-Channel Marketing By Now Consumers have many preferences when it comes to where they like to buy their products with some preferring to look at products in retail stores prior to making a purchase. Other consumers will...
WHY Physical Marketing Works

WHY Physical Marketing Works

WHY Physical Marketing Works These days, it’s a common misconception for people to think that direct mail must be dead. It’s an understandable one too, technology is interwoven into every part of our lives. Direct mailers have become something of an urban legend for a...

What IS Bulk Mailing?

What IS Bulk Mailing? The Postal Service uses the term bulk mailing to refer to large quantities of first and standard class mail that is sentat reduced postage rates. This marketing concept dates back to the 70’s and has been used since as a way to deliver...