Direct Marketing – Is It For You?

Direct Marketing – Is It For You?

Identifying the Benefits and Limitations of Direct Mail Marketing Direct mail marketing is an efficient use of mailers such as postcards, letters, or brochures to keep existing customers, gain new customers, and generate leads. Direct mail is mainly about conveying...
How to Time Your Direct Mail Campaigns

How to Time Your Direct Mail Campaigns

Timing your Direct Mail Campaign Direct mail campaigns allow marketers in businesses to send promotional content and information to past and potential customers. Promotional content may include newsletters, brochures, catalogs, postcards, as well as newsletters....
Bulk Mailing Do’s and Don’ts

Bulk Mailing Do’s and Don’ts

Greensboro Bulk Mailer: The Ultimate Guide to The Do’s and Don’ts of Bulk Mailing Most business owners have no idea what direct mailing is and have no intention of starting a direct mail marketing campaign for their business. Direct mailing is the revolutionary...
What Are the Key Marketing Demographics?

What Are the Key Marketing Demographics?

What Are the Key Demographics in Direct Mail Marketing? If you analyze the Mail marketing field, you will realize that it is more of a science than a superstition. Measurement and quantifiability are what turn it into a science. These markers and indicators go a long...