Does Direct Mail Still Have Power in the Digital Age?

Does Direct Mail Still Have Power in the Digital Age?

In an increasingly digital age, less and less mail is getting sent the old- fashioned way. The days of pen pals have given way to emails and text messages. People are increasingly sending electronic greeting cards instead of physical cards. Bills for various services...
10 Secrets of Quality Direct Mail Advertising

10 Secrets of Quality Direct Mail Advertising

The lead conversion rate with direct mail advertising is much higher than the other digital marketing methods. Businesses should take the time to design materials that attract a customer’s eye and trigger them to respond. Here are some secret tips for direct...
Why You Need To Target The Mailbox Over The Inbox

Why You Need To Target The Mailbox Over The Inbox

We are in the digital age. Everything seems to be dealt with online. For this reason, one would ask, why consider the mailbox over the Inbox? The digital age has also brought along inconveniences as well as conveniences. No one talks about these challenges in the...
Why You Need to Give Direct Mail Marketing a Shot

Why You Need to Give Direct Mail Marketing a Shot

Marketing is the ultimate mantra for the success of any business. Be it in physical or digital versions; there are always nuances to think about before deciding on the type of marketing techniques for your product or service. With changing times, people often wonder...